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Data
and Content Services......... The key to accurate personalization is data. PersoniCom's variable voice and video data platform transforms customer and prospect lists into powerful databases of value added content. John, Lisa and William Peterson all live in a household together. How should your message greet them? What specific content should your message contain? PersoniCom figures it out. The PersoniCom Data and Content Services accept raw data in a variety of formats, executes clean-up and formatting procedures, and prepares the recipient data for analysis, ranking and message delivery. The Server also manages the message content files - including audio and video media, images and variable text blocks. Variable data voice, video and print are powerful marketing tools. But if the data is bad, you risk sending the wrong message to the wrong recipient. PersoniCom's enterprise-level, fully relational Data and Content Services ensure that your message is always right on target!
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